58% higher AOV · 71% consultation completion · 4-month UAE ROI
Overview
Neurobloom is a D2C wellness brand selling personalised nootropics and supplements. They wanted AI to replace the generic "add to cart" experience with a guided, conversational consultation that recommends personalised supplement stacks.
Challenge
Building a conversational commerce experience on Shopify Plus without a native chatbot framework. The AI recommendation engine needed to consider user health goals, lifestyle factors, and existing supplements to avoid contraindications. UAE market required AED pricing, Arabic UI, and local payment methods.
Solution
We built a custom conversational quiz flow in Shopify Liquid with a FastAPI backend serving LLM-powered recommendation logic. The AI was fine-tuned on nutritional science data and supplement interaction research. UAE expansion included a headless Arabic storefront with regional payment gateway.
Outcome
Average order value increased 58% through AI stack recommendations. 71% of customers complete the consultation flow. UAE expansion achieved ROI in 4 months. 4.8-star average product reviews from AI-matched customers.