Artikate Studio
All ServicesShopify & E-commerce

Commerce built for conversion.

Shopify Plus. Headless. D2C at scale.

₹10Cr+
GMV enabled
3+
Shopify Plus stores
< 2s
LCP target, mobile
93%
Client NPS score

Overview

We architect Shopify Plus stores, custom apps, and headless commerce experiences for D2C brands that have outgrown standard themes and off-the-shelf apps. From payment gateway integration to custom inventory logic, we build commerce systems that handle real traffic and real revenue — without the performance debt that slows most Shopify stores down.

The Problem

D2C brands hit a Shopify ceiling around ₹5–10Cr GMV. Their theme is slow, their checkout cannot handle bundles, their returns flow is manual, and their analytics dashboard is three spreadsheets and a prayer. Standard Shopify Plus agencies build themes — they do not solve these problems.

Our Approach

We start with a commerce audit: page speed, checkout conversion funnel, app stack debt, and integration gaps. We build custom Shopify apps for complex logic (subscriptions, bundles, loyalty), use Shopify Hydrogen for headless where performance demands it, and integrate payment gateways (Razorpay, Stripe) with proper webhook handling. Every store we ship passes Core Web Vitals on mobile.

Deliverables

  • Shopify Plus store build
  • Custom Shopify app development
  • Payment gateway integration
  • Headless (Hydrogen) builds
  • Core Web Vitals optimisation
  • Analytics and conversion tracking

Tech Stack

Shopify PlusShopify LiquidHydrogenReact 19Next.js 15RazorpayStripeTypeScriptTailwind CSSGraphQL

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